Fitur is a meeting point for tourism professionals in which they can establish lines of action, strategies and business alliances to energize and consolidate the tourism business, innovating to answer the changing demands of the market.

At the last edition,confirming the trend towards recovery in the industry, 10,434 exhibiting companies from 166 countries/ regions and 209,260 visitors between tourism professionals and the general public, met during Fitur to transform leisure into business and business into development for those destinations that welcome millions of travellers. Moreover among the participation figures of note was the presence of 7,726 journalists from 59 countries, a turnout that demonstrates the importance of FITUR on the international circuit of tourism sector fairs.